This newly redesigned edition of Campbell's seminal 1949 work combines the insights of modern psychology with the author's revolutionary understanding of comparative mythology. Illustrated.

Joseph Campbell was the world's greatest authority on myth, his monumental four-volume The Masks of God is a definitive work on the subject, and in Myths to Live By he explores how these enduring myths still influence our daily lives and can provide personal meaning in our lives. Myths are a way of explaining the cosmos, the origin of life and Man's relationship with their environment; they play a cohesive role in society. Joseph Campbell analyses myth in psychoanalytic terms to reveal their essential qualities and to demonstrate how they continue to reflect human needs, providing reassurance even in today's world. Ranging from Zen koans and Indian aesthetics to walking on the moon, Joseph Campbell explores how myth and religion follow the same archetypes, which are not exclusive to any single race, religion or region. Campbell believed that all religion is a search for the same transcendent and fundamental spiritual truths. He shows how we must recognise the common denominators between differing myths and faiths and allow this knowledge to fulfil human potential everywhere.

The Year that Defined American Journalism explores the succession of remarkable and decisive moments in American journalism during 1897 - a year of significant transition that helped redefine the profession and shape its modern contours. This defining year featured a momentous clash of paradigms pitting the activism of William Randolph Hearst's participatory 'journalism of action' against the detached, fact-based antithesis of activist journalism, as represented by Adolph Ochs of the New York Times, and an eccentric experiment in literary journalism pursued by Lincoln Steffens at the New York Commercial-Advertiser. Resolution of the three-sided clash of paradigms would take years and result ultimately in the ascendancy of the Times' counter-activist model, which remains the defining standard for mainstream American journalism. The Year That Defined American Journalism introduces the year-study methodology to mass communications research and enriches our understanding of a pivotal moment in media history.

The Year that Defined American Journalism explores the succession of remarkable and decisive moments in American journalism during 1897 - a year of significant transition that helped redefine the profession and shape its modern contours. This defining year featured a momentous clash of paradigms pitting the activism of William Randolph Hearst's participatory 'journalism of action' against the detached, fact-based antithesis of activist journalism, as represented by Adolph Ochs of the New York Times, and an eccentric experiment in literary journalism pursued by Lincoln Steffens at the New York Commercial-Advertiser. Resolution of the three-sided clash of paradigms would take years and result ultimately in the ascendancy of the Times' counter-activist model, which remains the defining standard for mainstream American journalism. The Year That Defined American Journalism introduces the year-study methodology to mass communications research and enriches our understanding of a pivotal moment in media history.

This volume is a collection of a series of exclusive interviews where Campbell tells his own story, from his Catholic upbringing and early interest in Native American culture, through Paris in the 1920s and into the world of modern mythmakers.

A sweeping look at the messy and contentious past of US presidential pre-election polls and why they aren’t as reliable as we think. Polls in U.S. presidential elections can and do get it wrong—as surprising outcomes in 2020, in 2016, in 2012, in 2004, in 2000 all remind us. Lost in a Gallup captures in lively and unprecedented fashion the stories of polling flops, epic upsets, unforeseen landslides, and exit poll fiascoes in presidential elections since 1936. Polling’s checkered record in elections has rarely been considered in detail and, until now, has never been addressed collectively.   Polling embarrassments are not all alike. Pollsters have anticipated tight elections when landslides occurred; they have indicated the wrong winner in closer elections; state polls have confounded expected national outcomes. Exit polling has thrown Election Day into confusion. The work of venerable pollsters has been singularly and memorably in error. It is a rare presidential election not to be marred by polling controversies. Lost in a Gallup casts a critical eye on major figures in election polling such as George Gallup, a prickly founding father of public opinion research. The book also considers the polling innovations of Warren Mitofsky, whose admonition rings true across generations: “There’s a lot of room for humility in polling. Every time you get cocky, you lose.�   Lost in a Gallup examines how polling failure often equates to journalistic failure. Historically, poll-bashing was quite pronounced among prominent journalists, including well-known newspaper columnists such as Mike Royko in Chicago and Jimmy Breslin in New York. They and other journalists challenged the presumption that polls could accurately measure or interpret what the public was thinking. Even so, polls drive news media narratives about presidential elections, shaping conventional wisdom about how competitive those races are. As Lost in a Gallup makes clear, polls are not always in error. But when they fail, they can fail in surprising ways.  

A Princeton Classics edition of an essential work of twentieth-century scholarship on India Since its first publication, Philosophies of India has been considered a monumental exploration of the foundations of Indian philosophy. Based on the copious notes of Indologist, linguist, and art historian Heinrich Zimmer, and edited by Joseph Campbell, this book is organized into three sections. "The Highest Good" looks at Eastern and Western thought and their convergence; "The Philosophies of Time" discusses the philosophies of success, pleasure, and duty; and "The Philosophies of Eternity" presents the fundamental concepts of Buddhism, Brahmanism, Jainism, Sankhya and yoga, and Tantra. This work examines such areas as the Buddhist Tantras, Buddhist Genesis, the Tantric presentation of divinity, the preparation of disciples and the meaning of initiation, and the symbolism of the mandala-palace Tantric ritual and twilight language. It also delves into the Tantric teachings of the inner Zodiac and the fivefold ritual symbolism of passion. Appendices, a bibliography, and general and Sanskrit indexes are included.

Finally available in a popularly priced,  non-illustrated, smaller-format edition, which is ideal  for the college market and general reader alike,  this extraordinary best-seller is a brilliant  evocation of the noted scholar's teachings on mythology.

In this extensively illustrated volume, Joseph Campbell explores the feminine divine. He traces its blossoming from one great goddess to the many goddesses of the mythic imagination by weaving together Marija Gimbutas' studies of neolithic old Europe, the Greek Eleusinian mystery cult, Arthurian legends of the Middle Ages, and the neoplatonic renaissance.

What is a properly functioning mythology and what are its functions? Can we use myths to help relieve our modern anxiety, or do they help foster it? In Myths to Live by, Joseph Campbell explores the enduring power of the universal myths that influence our lives daily and examines the myth-making process from the primitive past to the immediate present, retuning always to the source from which all mythology springs: the creative imagination.

Campbell stresses that the borders dividing the Earth have been shattered; that myths and religions have always followed the certain basic archetypes and are no longer exclusive to a single people, region, or religion. He shows how we must recognize their common denominators and allow this knowledge to be of use in fulfilling human potential everywhere.

Nineteen ninety-five was an exceptional year, a hinge moment in recent American history. Drawing on interviews, oral histories, memoirs, archival collections, and contemporaneous news reports, W. Joseph Campbell presents a vivid, detail-rich portrait of those memorable twelve months. The book offers fresh interpretations of the decisive moments of 1995, including the entry of the Internet and the World Wide Web into the mainstream of American life; the bombing at Oklahoma City, the deadliest attack of domestic terrorism in U.S. history; the sensational "Trial of the Century," at which O.J. Simpson faced charges of double murder; the U.S.-brokered negotiations at Dayton, Ohio, which ended the Bosnian War, Europe's most vicious conflict since the time of the Nazis; and the first encounters at the White House between Bill Clinton and Monica Lewinsky, a liaison that culminated in a stunning scandal and the spectacle of the president's impeachment and trial. As Campbell demonstrates in this absorbing chronicle, 1995 was a year of surpassing exceptionality, a watershed at the cusp of the millennium. The effects of that pivotal year reverberate still, marking the close of one century and the dawning of another.

This title brings the focus of Campbell's remarkable knowledge and intellect to one of his favourite topics: the myths and metaphors of the Asian religions. Seven lectures and articles on the mythologies and religions of Asia are included.

Many of American journalism's best-known and most cherished stories are exaggerated, dubious, or apocryphal. They are media-driven myths, and they attribute to the news media and their practitioners far more power and influence than they truly exert. In Getting It Wrong, writer and scholar W. Joseph Campbell confronts and dismantles prominent media-driven myths, describing how they can feed stereotypes, distort understanding about the news media, and deflect blame from policymakers. Campbell debunks the notions that the Washington Post's Watergate reporting brought down Richard M. Nixon's corrupt presidency, that Walter Cronkite's characterization of the Vietnam War in 1968 shifted public opinion against the conflict, and that William Randolph Hearst vowed to "furnish the war" against Spain in 1898. This expanded second edition includes a new preface and new chapters about the first Kennedy-Nixon debate in 1960, the haunting Napalm Girl photograph of the Vietnam War, and bogus quotations driven by the Internet and social media.

This offers a detailed and long-awaited reassessment of one of the most maligned periods in American journalism—the era of the yellow press. The study challenges and dismantles several prominent myths about the genre, finding that the yellow press did not foment—could not have fomented—the Spanish-American War in 1898, contrary to the arguments of many media historians. The study presents extensive evidence showing that the famous exchange of telegrams between the artist Frederic Remington and newspaper publisher William Randolph Hearst—in which Hearst is said to have vowed to furnish the war with Spain—almost certainly never took place. The study also presents the results of a systematic content analysis of seven leading U. S. newspapers at 10 year intervals throughout the 20th century and finds that some distinguishing features of the yellow press live on in American journalism. The yellow press period in American journalism history has produced many powerful and enduring myths-almost none of them true. This study explores these legends, presenting extensive evidence that: • The yellow press did not foment-could not have fomented-the Spanish-American War in 1898, contrary of the arguments of many media historians • The famous exchange of telegrams between the artist Frederic Remington and newspaper publisher William Randolph Hearst-in which Hearst is said to have vowed to furnish the war with Spain-almost certainly never took place • The readership of the yellow press was not confined to immigrants and people having an uncertain command of English, as many media historians maintain The study also presents the results of a detailed content analysis of seven leading U.S. newspapers at 10-year intervals, from 1899 to 1999. The content analysis—which included the Denver Post, Los Angeles Times, New York Times, Raleigh News and Observer, St. Louis Post-Dispatch, San Francisco Examine and Washington Post—reveal that some elements characteristic of yellow journalism have been generally adopted by leading U. S. newspapers. This critical assessment encourages a more precise understanding of the history of yellow journalism, appealing to scholars of American journalism, journalism history, and practicing journalists.

In the tradition of The Power of Myth, a conversation with Joseph Campbell that distills the mature wisdom and eclectic spiritual thinking of the world-renowned scholar and mythologist.